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You create a event product the same way you create a normal product, the difference is that you need to fill up the 'Type' field with your event date.
You need to enter the word event and next to it the date of the event. For example: 10/10/2018 at 10:00pm. You can also use natural language, like: event this thursday at 10:30am or event every monday at 10:00am. To learn more about the supported date format, you can click on the link below.
When you create a collection inside Shopify admin > Products > Collections, make sure you select the collection template called "collection.calendar".
Then, in your store, when you access this collection page, it should look like a calendar-based category of event products.
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